Manchester Products Essay Example for Free

Manchester Products Essay Manchester Home expanded household furniture division by adding market leader PLFD – Addition of 990 million in PLFD revenues – Addition of established sales force, talented design teams – PLFD’s Signature Style line very popular with consumers †¢ Ability to combine PL design skills with MH engineering and manufacturing – Manufacturing expertise and ergonomic designs †¢ Concerns – How to tie-in PL’s bold designs with MH’s conservative style – Customer confusion over new brand name 5C’S OF THE ACQUISITION Company †¢ Companies’ strengths and weaknesses complement each other 5C’S OF THE ACQUISITION Customers †¢ Target consumers ages 34-55; Income over $50K – MH consumers are categorized as conservative elegance – PLFD consumers are more fashion-conscious, trend setters – Will need a way to reach both customer segments †¢ Results from target consumer surveys – Low brand loyalty – 60% would change brands – High information search – Style, design, quality, comfort most important qualities – all covered by MH/PL – PL has high brand awareness, almost double that of MH, will help to co-brand them to raise awareness for MH 5C’S OF THE ACQUISITION Collaborators †¢ Manchester already has network of office distribution channels, now they gain access to household distribution channels through Paul Logan. – PL sales force has strong ties to leading distributions channels – PL strength in upscale furniture stores, specialty stores, department stores †¢ Strong relationship with buyers – Concern over brand going away, necessary to create a smooth brand transition so consumers make the switch †¢ Push strategies important to build strong relationships with distribution network – 90% of PL shipments include Purchase Allowances 5C’S OF THE ACQUISITION Competitors †¢ Paul Logan was market leader †¢ Household Furniture Industry $36.64 billion in 2004; positive % growth projections A mature industry Large number of corporate consolidations Low-cost imports from Asia/Mexico moving into higher price levels Domestic companies ready to attack the vulnerability of the new brand and position †¢ We need strong advertising and marketing mix †¢ Many competitors have company owned stores – Crucial to leverage our distribution channels to gain market access 5C’S OF THE ACQUISITION Context †¢ Office furniture sales growth tied to employment growth and new business formation. – Burst of dot.com bubble and recession have decreased demand for office furniture †¢ Rise in ‘teleworking’ could increase demand for home office †¢ Demand for home furniture is tied to new home construction and home sales. †¢ Innovative and stylish products to bolster demand MOVING FORWARD ANALYSIS OF FUTURE BRANDING: OPTIONS †¢ Drop the Paul Logan name right away – Losing their current brand awareness – Need to educate customers – Strong distribution channel relationships could be damaged †¢ Keep using the Paul Logan name for the entire allotted three years – Ad agency advises against this option, as they don’t want to allocate advertising dollars to a brand with a three year shelf life †¢ Transition mid-point – Leverage the Paul Logan name to build strong brand awareness for Manchester – Continue to use the PL name in subtext for 1.5 yrs.; conduct consumer research to reevaluate after this time. – Business recommendation to convert the name 100% to Manchester Home after 1.5 yrs. ANALYSIS OF FUTURE BRANDING: OPTIONS †¢ Brand name transition: – First 6 months: Manchester Home: The New Home for Paul Logan Furniture – Following year: Manchester Home: The Home for Paul Logan Furniture – After 1.5 yrs.: Conduct consumer research to reevaluate transition †¢ Business recommendation is to drop the Paul Logan name †¢ Want to ensure the Manchester Home brand has achieved a sufficient awareness before removing PL OUR FUTURE ADVERTISING STRATEGIES †¢ Strong campaign is critical to the success of the new brand name – $184 million allotted for 2005 – Includes national and cooperative advertising for both PLFD and MH products †¢ Push vs. Pull – MH to allocate more $ towards Push advertising – Heavy Push Pull the first 1.5 yrs. – Marketing Communications mix to form long-term company image †¢ Promotional Programs – Purchase allowances – Recommend amending the planned 2005 marketing expenditures to allow for purchase allowances. †¢ Currently based on % of sales – Due to brand transition, allocate a fixed amount to advertising to ensure the levels do not drop RECOMMENDATIONS †¢ Continue to use the Paul Logan name to leverage brand awareness and channel partnerships †¢ Focus strongly on both Push and Pull strategies the first 1.5 yrs. to communicate the acquisition – Amend proposed 2005 advertising plan to incorporate more Push strategies, specifically Purchase Allowances that contributed to the success of the PL distribution network †¢ After 1.5 yrs., the business goal is to transition brand officially to Manchester Home QUESTIONS?

Journal review on aging :: essays research papers

Carr, Deborah. Gender, Preloss Marital Dependence, and Older Adults’ Adjustment to Widowhood. Journal of Marriage and Family 66 (February 2004): 220-235.   Ã‚  Ã‚  Ã‚  Ã‚   The purpose of this study examines how marital dependence can affect positive adjustment to late-life loss. Self-esteem and perceived personal growth, are two aspects of positive adjustment to widowhood that were examined in the study. How does marital dependence affect personal growth among the recently bereaved? And do the effects observed vary by gender?   Ã‚  Ã‚  Ã‚  Ã‚  The data used for the study was collected by The Changing Lives of Older Couples study. The sample size included 297 males and females who had recently been widowed. The data was collected through one-on-one interviews with respondents.   Ã‚  Ã‚  Ã‚  Ã‚  It was concluded that higher marital dependence is positively correlated with higher self-esteem after being widowed. It was also concluded that widowed respondents experienced more personal growth after the death of their spouse. In addition the findings illustrate that these feelings aren’t as dependent on gender as previously thought. I think that the biggest assumption the author had when beginning the research was that coping with widowhood depended mainly on ones gender. Throughout the research it became evident that the author wanted to abolish this paradigm. The author believes that it is much more vital to look at the diversity within each gender.   Ã‚  Ã‚  Ã‚  Ã‚  The research concludes that dealing with the loss of a spouse is positively correlated to the marriage itself. Through the research it became evident that both men and women have higher feelings of self worth after a spousal death. This may be due to the satisfaction of knowing that they can survive and take care of themselves. These increased feelings of autonomy and self worth do not depend on the type of relationship observed or gender. Throughout the research the author used a life course theoretical perspective. This perspective was maintained throughout the research. This theory is very useful in dissecting the article. I believe that future researchers will find this article to be a great starting point.

Amyotrophic Lateral Sclerosis

There are a heterogeneous group of degenerative diseases that involve destruction of the large motor neurons of the brain. Amyotrophic Lateral Sclerosis (ALS) is one. The motor effects of this disease can be devastating. The usual course is a progression to death within 3 to 4 years. In the United Kingdom, ALS is often known as motor neuron disease. ALS is a progressive neuromuscular disease that weakens and eventually destroys motor neurons that connect the brain with the skeletal muscles.NIEHS grantee Serge Przedborski of Columbia University has pioneered the investigation of the molecular mechanisms leading to the death of neurons that occurs in ALS and Parkinson disease. ALS, the most common adult-onset paralytic disease, is most commonly diagnosed in middle age, and affects men more often than women. Patients gradually lose the ability to speak, swallow, and move voluntarily. Sensory function and intellectual ability are unaffected, and death usually results from loss of respira tory function.The disease affects all racial, socioeconomic, and ethnic groups, and the life expectancy of ALS patients is usually three to five years after diagnosis. ALS results in progressive damage to the pyramidal motor system. There is a degeneration of both the upper and lower motor neurons leading to muscle weakness, atrophy, and losts of function. In most cases there is no loss of sensation, and intellect and sphincter control are preserved. The damage is typically bilateral, and although usually rapid in progression, the disease may on occasion proceed slowly, or stabilize after a period of progression. The reported incidence is about 0.4 to 1. 8/100,000 (Tandan & Bradley, 1986) and prevalence estimates range from 4 to 7/100,000. The mean age of onset lies between 55 and 60 and the disease is more common in males than females (2:1; Hudson, 1981). Death is usually preceded by progressive respiratory failure. The cause of ALS is unknown. In about 5% to 10% of cases the disea se is familial; in most of these cases the mode of inheritance is autosomal dominant. The disease also occurs amongst the Chamorros on the island of Guam at a much higher rate than elsewhere, suggesting an environmental toxin can cause the disease (Rowland, 1987).However, the majority of cases arise sporadically. Cognitive Deficits Clinicians working with ALS patients generally conclude that the disease does not cause dementia. Although there are cases of ALS where dementia does present, this can be attributed to the concurrent effects of DAT (Caroscio, 1986). Testing ALS patients with intellectual scales has produced mixed results. Poloni, Capitani, Mazzini, and Ceroni (1986) found no difference on the WAIS between 21 ALS subjects and 21 comparison subjects with nondementing neurological conditions.In two other studies (Gallassi, Montagna, Ciardulli, Lorusso, Mussuto, & Stracciari, 1985; Iwaski, Kinoshita, Ikeda, Takamiya, & Shiojima, 1990) intellectual deterioration in ALS patient s was found when the test results were compared to those of healthy controls. It remains to be determined whether these cognitive changes occurred as a result of ALS, or whether the differences were due to the nonspecific effects of hospitalization and treatment. ALS is not generally regarded as a dementing disorder. Psychosocial ConsequencesThe individual with ALS faces major problems in communication because of dysarthria, a reduction in mobility, pain from muscle atrophy, and the knowledge that the disease will progress to incapacity and death. Motor dysfunctions occur in the absence of cognitive decline and so patients retain the capacity for awareness of their disabilities. The nature of the disorder is likely to provoke an emotional response. The onset of the disease provides an illustration of the working of psychosocial stress model outlined in the next chapter. Although ALS patients confront the disorder with courage (B.S. Gould, 1980), the debilitation caused by the diseas e challenges the capacity to adjust in even the most resolute individual. Luloff (1986) describes the demands and emotional sequelae of the disease as follows: Loss of resources — physical, psychological, social, and economic — evokes grief and depression. As the patient anticipates experiences or experiences failures in mastering problems and challenges of everyday life, he develops feelings of helplessness†¦. Helplessness and failure, real or anticipated, lead to decrease of self-esteem, sense of worth, dignity and confidence.Anger becomes mixed with fear and accentuated by limitations in ability to master everyday problems, in achieving relief from tension, and in providing oneself with gratifying experiences. Anger is often directed against oneself for being damaged, helpless, and worthless, and a failure. . . . Anger is also directed against other persons, and at natural processes which appear to be increasingly harsh and threatening as the individual becomes progressively impaired and weaker. (p. 268) Although anecdotal reports of depressive and emotional reactions are common in the literature, few studies have examined emotionality in ALS systematically.Houpt, B. S. Gould, and Norris (1977) found that the incidence of depression in ALS was comparable to that in cancer patients. About 65% of the ALS patients scored in the nil-mild range on the BDI, 32. 5% were moderately depressed, and 2. 5% were severely depressed. Other reactions to ALS have been cited in clinical reports including denial (Tandan & Bradley, 1985), guilt (Luloff, 1986), and diminished self-esteem (Ringel, 1987). Emotional lability and inappropriateness have also been reported on occasion (Gallagher, 1989). These symptoms have been attributed to damage to brainstem nuclei.Controlled investigations of psychiatric symptoms suggest these are not a consequence of ALS (Houpt et al. , 1977; Peters, Wedell, & Mulder, 1977). Families and caregivers are likely also to feel dist ressed by the onset and progress of the disease. The physical deficits reduce the patient's mobility and communication, leading to greater dependence on the family for emotional and functional support. The demands involved in caring for the ALS sufferer at home can result in the caregiver feeling alone, housebound, and unappreciated. Financial concerns and preexisting family conflict may accentuate these problems (Ringel, 1987).For spousal caregivers there are many changes in role to be contemplated. Finally it is important to recognize that many people with ALS adapt to their illness in a creative, positive, and stoical manner. In an insightful commentary, B. S. Gould (1980) described how many ALS patients project a positive aspect to the people around them. Although this may mask a deeper and realistic concern or fear, the use of some degree of denial may represent an adaptive response to the disease. In his view, the role of the counselor may be to provide a supportive environmen t in which this despair may be acknowledged:The ALS patients in our series frequently maintained a strategy of partial denial throughout their illness, but in a most healthy fashion. Reality was not denied as much as redefined; the most distressing immutable aspects of the disease were not part of ordinary conscious functioning, and hope was maintained. Under safe conditions that allowed reflection and ventilation, however, the second-order denial was easily overridden; distressing awareness was allowed to enter the consciousness in a controlled fashion, and considerable dysphoric tension was discharged.Treatment Highlights In view of the fact that by far there is no treatment for ALS and there is no known cure. Current theraphy consists of a daily dose of an experimental drug. For this reason, it is still best to count on the available resources for the treatment of ALS. The drug myotrophin will be injected twice a day, alternating left abdomen, right abdomen, left thigh, right thi gh to reduce scarring, as well as regular visits from occupational and physical therapists. Neither drug is really thought to do much, but they are all there is right now.The physical therapy controls the rate of atrophy and minimizes edema in the extremities. It is also helpful to ingest huge amounts of vitamins. Three thousand milligrams a day of vitamin C and 800 milligrams of vitamin E, both of which are thought to be especially important in protecting the outer nerve cell sheath. Sublingual B12, antioxidants, CoQ10 and other dietary supplements are also thought to slow the disease’s progression. Ventilation is Still on Top From the patients’ perspectives, there are certain issues on the use of mechanical ventilation for the treatment of ALS.These may include the examination of the process of and factors involved in decision making by people severely disabled by the disease by the time they face the choice of whether to use the support of mechanical ventilation. Mo reover, issues that should also be addressed will include patients’ impact on family, the decision as related to level of disability, and the ventilation availability through a nasal mask. Research format will include several general questions along with a demographic information questionnaire.These general questions will focus on obtaining information about the process of the participant in their consideration of the use of mechanical ventilation, their current decision on the use of mechanical ventilation, the influence of others, and their decision’s commitment. Interviews will also be utilized for the participants so that they will be rated according to their function in the areas of speech, swallowing, lower and upper extremities with the use of ALS Severity Scale as designed by Hillel et al.(1989). The scale allows for rapid, ordinal measurement of the aforementioned areas. Each symptomatic area is rated from 1 to 10, with 10 indicating normal functioning and 1 r eflecting the most severe disablement. A total score of 40 would denote normal functioning in all four areas. Since several participants were unaware of available ventilatory options, the physician on the research team individually met with the participants who had not already gained knowledge concerning ventilatory methods.During these meetings, the physician imparted basic information on the following: the disease process that leads to respiratory insufficiency, simple measures such as positioning in alleviating respiratory distress, the capability to discontinue use of assisted ventilation, availability of palliative measures in end-stage ALS, care needs of people with the use of mechanical ventilation (such as suctioning of excess secretions; management of the ventilator itself, including arrangement for regular maintenance; and possible necessity of a caregiver 24 hours a day), and types of mechanical ventilation.The two basic methods of mechanical ventilation are a nasal mask and a tracheostomy. A tracheostomy is a surgical opening into the trachea to which a ventilator hose is connected. The nasal mask method is noninvasive and involves wearing a plastic mask apparatus over the nose, held in place by a strap around the back of the head. The mask can be awkward and uncomfortable and may slip out of place at night. Limitations In view of the reason that only a limited time was allowed for completion of the work, fiscal and temporal constraints were in effect, thus limiting the size of the subject sample.The principal author was also the clinical social worker for the participants. The principal author's familiarity with the participants may have influenced the selection process and the responses of the participants. Patients who had no means of communication were not approached to take part in the study. Participant population was unequally distributed by gender, as there were 11 men and two women, and by race, as all were white. All participants had a co mparable baseline knowledge of ventilatory methods.Four participants were atypical of classical ALS in that they had been diagnosed as having the disease for between nine and 23 years. A significant portion of the interviews with those participants already using mechanical ventilation was retrospective and based on recall. Not all participants answered all questions, and not all questions were applicable to all participants. Results may not be replicable with a different or larger sample. Conclusions Both past and present researches have failed on their quest for the cure or treatment of ALS.While this is apparently true, there are nevertheless several treatments that are found to be promising and responsive to patients. Individually, a specific approach may not be effective enough for treating ALS but a collaboration and combination of all known and practiced treatments is proved to be helpful. By now, this is the least that we can do for treating ALS while attempts are made in fin ding a cure for this certain incurable disease. References Caroscio J. (Ed. ). (1986). Amyotraphic lateral sclerosis: A guide to patient care. New York: Thieme.Gallagher J. P. (1989). Pathologic laughter and crying in amyotrophic lateral sclerosis: A search for their origin. Acia Neurologica Scandinavica. 80, 114-117. Gallassi R. , Montagna P. , Ciardulli C. , Lorusso S. , Mussuto V. , & Stracciari A. (1985). Cognitive impairment in motor neuron disease. Acta Neurologica Scandinavica. 71, 480-484. Gould, B. S. (1980). Psychiatric aspects. In D. W. Mulder (Ed. ), The diagnosis and treatment of amyotrophic lateral sclerosis (pp. 157-168). Boston, MA: Houghton Mifflin. Hillel, A. D. , Miller, R. M., Yorkston, K. , McDonald, E. , Norris, E H. , & Konikow, N. (1989). Amyotrophic Lateral Sclerosis Severity Scale. Neuroepidemiology. 8, 142-150. Houpt J. L. , Gould B. S. , & Norris F. H. (1977). â€Å"Psychological characteristics of patients with amyotrophic lateral sclerosis†. Psyc hosomatic Medicine. 39, 299-303. Hudson A. J. (1981). â€Å"Amyotrophic lateral sclerosis and its association with dementia, Parkinsonism, and other neurological disorders: A review†. Brain. 104, 217-247. Iwasaki Y. , Kinoshita M. , Ikeda K. , Takamiya K. , & Shiojima Y. (1990).â€Å"Cognitive impairment in amyotrophic lateral sclerosis and its relation to motor disabilities†. Acta Neurologica Scandinavica. 81, 141-143. Luloff P. B. (1986). â€Å"Reactions of patients, family, and staff in dealing with amyotrophic lateral sclerosis†. In J. Caroscio (Ed. ), Amyotrophic lateral sclerosis: A guide to patient care (pp. 266-271). New York: Thieme Publishers. Peters P. K. , Wedell M. S. , & Mulder P. W. (1977). â€Å"Is there a characteristic personality profile in amyotrophic lateral sclerosis? † Archives of Neurology. 35, 321-322. Poloni M. , Capitani E.Mazzini L. , & Ceroni M. (1986). â€Å"Neuropsychological meas ures in amyotrophic lateral sclerosis and t heir relationship with CT-scan assessed cerebral atrophy†. Acta Neurologica Scandinavica. 74, 257-260. Ringel S. P. (1987). Neuromuscular disorders. New York: Raven. Rowland L. P. (1987). â€Å"Motor neuron diseases and amyotrophic lateral sclerosis: Research progress†. Trends in Neurosciences. 10, 393-397. Tandan R. , & Bradley W. G. (1985). â€Å"Amyotrophic lateral sclerosis: Part 1. Clinical features, pathology, and ethical issues in management†. Annals of Neurology. 18, 271-280

A Midsummer Nights Dream Essay - 1068 Words

In the comedic romantic play, A Midsummer Night’s Dream, by William Shakespeare, four plebeians are fighting for fate and destiny in the city of Athens, Greece. Hermia, a strong willed young lady, defies her father’s orders to marry Demetrius, another Athenian man, and subsequently runs off to the woods to marry Lysander. However, when the lovers, Hermia and Lysander, run off, their plans are disrupted when they are told on by Helena, Demetriuss obsessive lover. At this moment, Lysander, after learning about the others disrupting their plans to elope, says â€Å"the course of true love never did run smooth† (28) Later, when the love potion is placed onto the lovers by Puck, the well known trickster, and the other fairies such as Oberon†¦show more content†¦Lots of feelings between Hermia, Lysander, Helena and Demetrius are not mutual and are only a series of unconnected lines from one person to another to another. This truly demonstrates the hardships and complications of true love and how it does not always go as perfect as planned. Many problems arise because of the mixups between the love juice and the fairies. One such mixup is when Hermia and Lysander’s plans to elope are very suddenly halted when Helena hears of their plans and tells Demetrius, who decides to see if Helena’s rumors are true. Demetrius then goes into the woods, followed by Helena, to see if it is true, but does not find the lovers, but instead are seen by Oberon. Oberon, while having love issues of his own with Titania, sees Helena and her obsessive love for Demetrius, and so makes a plan to help Helena with her love issues. When Oberon, of which is busy with other tasks, tells Puck to put the supernatural love juice on the eyes of an Athenian man (Demetrius) so that he will fall in love with Helena, he gladly takes the task. Though since Oberon is not specific with his directions for the love potion, Puck accidentally puts it on Lysander while he is sleeping. Consequently, when Lysander awakens he automatically falls in love with Helena. â€Å"Lysander’s love, that would not let him bide; Fair Helena, who more engilds the night than all yon fiery oes and eyes ofShow MoreRelatedMidsummer Nights Dream Essay1485 Words   |  6 Pages Many love connections are effected somehow either that person doing it to themselves, or someone else who mixes the love relationships up . Confusion within the love can cause misconception and turn into a disaster amongst each other. In Midsummer Nights Dream by Shakespeare the confusion of love relationships mixes up each persons views of one another, but in the end everyone is rejoined and the loves are once again in their right place. 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The story contains fairies and other mystical creatures who take it upon themselves to guide the mortals in the directions they think necessary. This leads to many hilarious situations and misfortunes for the humans. amp;#9;There are many characters in the play and, for the most part, eachRead MoreLove a Midsummer Nights Dream Essay2195 Words   |  9 PagesTypes of Love Represented in â€Å"A Midsummer Nights Dream† In A Midsummer Night’s Dream, as in many of Shakespeares plays the main theme is love. Shakespeare presents many different aspects of love in the play. He shows how love can affect your vision of reality and make you behave in irrational ways. He presents many ways in which your behavior is affected by the different types and aspects of love. The main types of love he presents are; true love, unrequited love, sisterly love, jealous love, forcedRead MoreMidsummer Night Dream Compare And Contrast Essay981 Words   |  4 Pagesoriginal then change it to make the movie version of it up to par to the original. From the original play of A Midsummer’s Night Dream that was created by Shakespeare in the movie version of it created by Michael Hoffman, there are many similarities and differences that are in the movie some are very stark while others are very subtle differences. A Midsummer’s Night Dream is a romantic comedy that Shakespeare had created in the sixteenth century. All the events that happen in the play and theRead More Male Domination in A MIdsummer Nights Dream Essay956 Words   |  4 PagesMale Domination in A MIdsummer Nights Dream Male Domination For many centuries women have been oppressed, and treated like second-class citizens. Over the years, women have earned more rights and have been recognized as equals to men. Although they have earned many things, there are still some signs of them being oppressed by societies that are still mainly dominated by men. The period when Queen Elizabeth was ruling over England was no different. She was a big supporter of William ShakespeareRead More Night in William Shakespeares A Midsummer Nights Dream Essay1379 Words   |  6 PagesNight in William Shakespeares A Midsummer Nights Dream One of the recurring themes throughout Shakespeare’s A Midsummer Night’s Dream is the time of day during which the play’s major action takes place: night. This being the case, there are certain words that are directly linked to this theme that appear numerous times throughout the script. Four such words are â€Å"moon,† â€Å"moonlight,† â€Å"moonshine,† and â€Å"lunatic.† Each comes from a feminine root that serves to identify the women in the play asRead More A Midsummer Nights Dream - Hermia And Helenas Relationship Essay901 Words   |  4 Pagesit. quot;Our sex, as well as I, may chide you for it,quot; (Act 3, Scene 2, Line 218, Helena) Helena and Hermia quickly enter into a massive argument, accusing each other of stealing their love. quot;You thief of love. What, have you come by night And stolen my loves heart from him?quot; (Act 3, Scene 2, Lines 283 - 284, Hermia) Their childhood friendship is forgotten in an instant, completely torn apart by the two men. It is not the love potion which has had this effect on the women directlyRead MoreA Midsummer Nights Dream: Struggle of Young Lovers770 Words   |  4 PagesA Midsummer Nights Dream A Midsummer Nights Dream is romantic comedy which take place in Athens. It is written by William Shakespeare in the 1590s. It is about inlove young people , their dreams and fairies that play extraordinary game with them. In this essay I claim that A Midsummer Nights Dream is comedy. One of the signs of Shakespearean comedy is a struggle of young lovers to overcome the difficulty that is presented by elders. When Hermia does not subserve an order. „Theseus: You mustRead MoreA Midsummer Nights Dream Essay1482 Words   |  6 PagesA Midsummer Night’s Dream: by William Shakespeare William Shakespeare was born in April 1564. He had married at the age of eighteen to a twenty-six year old woman named Anne Hathaway in 1582. He had a daughter named Susanna and twins, Judith and Hamnet. Hamnet, his only son, died at age eleven. Shakespeare died in April 1616. Despite the fact that Shakespeare wrote some thirty-seven plays, owned part of his theatrical company, acted in plays, and retired a relatively wealthy man in the city